Techie Stays Insider

Hotel AI: Harnessing Brand Voice to Provide Tone & Life

Hotel AI: Harnessing Brand Voice to Provide Tone & Life
A happy GM seeing her team respond expertly to reviews.

Hoteliers you are using CHATGPT3 when no one sees your screen. But, something is off.

The content does not sound like your hotel.

You are using AI to automate daily emails and guest communications but safely giving your team access to AI is scary.

So how to get AI content to include your expertise while sounding like your hotel.

Leverage your established Brand Guidelines.

Yes, those meticulously crafted rules that define your hotel's voice and personality can work wonders when guiding your AI.

Imagine your hotel’s AI not just automating tasks but also speaking in the unique voice that embodies your hotel’s identity.

How It Works

1. Brand Voice: Adjust your hotel brand voice to set the tone of instructions you give to AI. Yes, the prompt!

2. Input General Manager (GM) expertise into the AI to elevate the quality of responses. By incorporating the GM's know-how, your AI-generated replies, especially for guest reviews, will resonate more genuinely and accurately.

This Provides Your Team Alive Standard Operating Procedures (SOPs).

Whether you’re crafting an upsell email or responding to a review, the AI adapts to provide responses that align with your hotel’s character.

AI review responses will create a drat that is personalised and markets your hotel's unique selling points.

It will point new guests to future events, highlight your outlets and include how they can book directly.

Free marketing to the 1000s of travellers checking out your hotel's reviews.

Real-World Example

We recently sat down with a General Manager to integrate AI with a hotel's brand voice guidelines.

The outcome was remarkable—the AI-generated response to a guest review was so astonishingly accurate that we, quite literally, fell off our chairs.

The AI managed to replicate the hotel's unique tone and professionalism effortlessly.

Profiling the different outlets and inviting the guests back for the upcoming festival.

Get this Done for You

Techie Stays uses the latest language model from Open AI.

The hotelier adds the unique features of their hotel, future events and personalisation.

Copy and paste in the brand voice and you are ready to go.

Get started on a free trial. We'll work with you to tweak the outcome until it sounds like you and your brand.

Give your teams a login to respond to reviews using your expertise and brand voice.

Don't have a brand voice? Chat with us to have your first draft done for you.

Next step

See how Envoy could help guests book direct.